Founded in
$ 1.2 M
I am building out "the points guy" equivalent of Asia to serve the developed and developing markets surge in middle class white collar workers fresh out of university. They look for guidance on which credit cards to get based on the best points schemes.
Featured metrics
110k monthly visitors, 25min average time on site, 43% organic growth from word of mouth
Selling details
Type of shares
Preferred partner profile
I'm looking to onboard a passive partner experienced in finance and payments who can advise on my credit card comparison site.
Business aspirations
There is a surge in point schemes and young professionals are looking for guidance on ways to save more and travel further for their money. Converting my website traffic into affiliate revenue is the key to building a media company. Great profit maximisation opportunities for the business via automation efforts using Python, APIs, web scrapers and Zapier.
Reason for selling
I want to de-risk my ownership by liquidating partial ownership to take some chips off the table while staying invested and in control of the day-to-day etc.
Business details
Business model
Advertising banners and affiliate revenue
Target customer
Young professionals and travellers
Number of customers
110 K
Product competitors
The Points Guy, Groupon, WeChat
Operational details
Technology stack
Wordpress, WP CMS
Marketing channels
Reddit, WeChat, KakaoTalk, Twitter, Facebook
Sales & marketing spend
Annual advertising spend around $550K and sales efforts to the tune of $150K for direct card issuer partnership efforts.
Performance tracking tools
Google Analytics, Mixpanel
Financial details
Ownership structure
Sole proprietorship
Last month's revenue
$ 235 K
Last month's profit
$ 85 K
Financial records
Online reporting software/tools
Seller ID:
Annual Revenue:
$ 1.8 M
Annual Profit:
$ 600 K
Based in:
Team members:
For sale:
Asking price:
$ 1.2 M
Contact Founder