This website sells products across Shopify and Amazon in sustainable household product categories with an eco-conscious ethos.
Returning customer rate 14.22%
Reason for selling
This business has grown exponentially and I want to de-risk my ownership by cashing out a no-control stake
Preferred partner profile
I prefer an investor who values partnership and who has optimised eComms or DTCs in the past and can advise on negotiating with both suppliers and customers.
Founder's business aspirations
ESG is the new industry standard and sustainability is the winning consumer preference across developed economies as well as developing markets in more and more product categories. Creating a recognised DTC brand in this arena for everyday household products is the ambition.
Mainly females between 18 and 50 years
Number of customers
Luks Linen, Dock & Bay, Hammamingo
Wordpress, Shopify, Amazon FBA
Marketplace marketing, Facebook, Instagram, influencer marketing
Sales & marketing spend
90K advertising and a modest salary for my own sales efforts
Performance tracking tools
Google Analytics, AdSense / AdMob, Stripe, PayPal, Shopify
Last month's revenue
Last month's profit
Online reporting software/tools, Physically kept books