Basma.com is a UK headquartered VC backed medtech offering a direct to consumer dental alignment services in the GCC. It operates through a network of dental clinics in KSA, UAE, Kuwait, Bahrain, Lebanon and Qatar.
Basma uses technology and its own app to transform orthodontics and make it convenient and affordable.
315% revenue growth
$3M ARR
LTV/CAC of 5
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I want to cash out part of the business as it became profitable
$30M in revenue with 40% Profit
2000 (70% of people want straight teeth)
Smile Direct Club, Impress, DrSmile
$400k (Instagram, Facebook, Google)
40% for founders and 60% investors in
Annual P&L summary reports, Online reporting software/tools
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