SaaS
listed by broker
Privacy
Majority
Desired valuation:
Description
Online software that helps SMBs or professionals in the US & EU (plus CA, GB, AU) comply with various requirements from privacy laws and regulations such as GDPR, CCPA, CalOPPA. We operate a portfolio of websites and apps (including WP plugin w/ >100K active installs). Main product is >$1M/yr business; all combined we're doing >$2M/yr. Good gross margins, strong cashflow. Privacy & GRC market is growing and highly competitive. Our perfected SEO distribution channel is a low-cost, high potential alternative to paid marketing.
Featured metrics
>5 years old business, good reviews.
>4M in SEO organic clicks (last 12 months). Lots of backlinks. Strong SEO presence.
WP plugin with >100K active installs.
>1.5M users in the database who used our apps.
US traffic is #1.
Selling details
Type of shares
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Reason for selling
I'm looking to exit in order to focus on the next business.
Preferred acquirer
Aspirations & growth opportunities
Capitalize on transition to SaaS, growing market & consolidate business as the search distribution channel is very profitable
Business details
Business model
Currently through one-time payments, transitioning to SaaS model.
Customers
1500 per month (SMBs & Professionals in the US, EU plus others that need to comply with privacy requirements such as GDPR, CCPA, CalOPPA)
Competition
CookiePro (OneTrust), Osana, Iubenda
Operational details
Technology stack
Marketing spend
Up to $12K/month for content team. $10K/month affiliate program commissions. Up to $5K/month are experimental (Google Ads).
Performance tracking tools
Financial details
Ownership structure
Last month's revenue
Last month's profit
Financial records
Online reporting software/tools
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