I am building out "the points guy" equivalent of Asia to serve the developed and developing markets surge in middle class white collar workers fresh out of university. They look for guidance on which credit cards to get based on the best points schemes.
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I want to de-risk my ownership by liquidating partial ownership to take some chips off the table while staying invested and in control of the day-to-day etc.
I'm looking to onboard a passive partner experienced in finance and payments who can advise on my credit card comparison site.
There is a surge in point schemes and young professionals are looking for guidance on ways to save more and travel further for their money. Converting my website traffic into affiliate revenue is the key to building a media company.
Advertising banners and affiliate revenue
110K (young professionals and travellers)
The Points Guy, Groupon, WeChat
$150K on direct card issuer partnership efforts and around $550K on paid advertising (Reddit, WeChat, KakaoTalk, Twitter, Facebook)
Google Analytics, Mixpanel
Online reporting software/tools